Retail

Retail and GS1

If you produce and sell goods in retail, you need to identify, capture, share and trace information along the entire value chain. GS1 meets the business needs of your industry with global standards and services.

Why GS1?

GS1 standards have become even more important at a time when consumers are gaining more and more power. Everyone expects accurate and clear product information and quick information about access. Is the product in stock? Is it safe to use? How was it produced? How does it affect the planet?

You benefit from meeting the needs of consumers and retailers by having the right product, in the right place, at the right time.

When all products, packages and pallets are uniquely identified and labeled with a barcode or QR code, you create efficient logistics and visibility throughout the value chain. With the help of standards, you can also meet the legal and industry requirements and regulations imposed on you and your product.

Benefits for your business

Sustainability and traceability

GS1 standards create more efficient information flows with greater transparency through the value chain. It contributes to security, sustainability and traceability to your business.

Efficient logistics

Improve your delivery flows and inventory management. When you have full control over delivery, stock and distribution, you will save time and money.

Comply with legal requirements

GS1 standards are updated in line with the changing requirements of the industry and regulators. It gives you as a brand owner more security and higher trust from buyers and consumers.

Standars in use

In the retail industry, it is common to use GS1 standards for identification and barcoding.

• GTIN (Global Trade Item Number) for product identification and outer packaging.

• SSCC (Serial Shipping Container Code) for pallets and cages.

• EAN-13, EAN-8, ITF-14 and GS1-128 are standards for barcodes.

• RFID to simplify inventory and similar processes.

• QR, GS1 DataMatrix and Data Matrix are standards for 2D barcodes.

2D in retail

Retail is moving towards a global evolution from classic barcodes to two-dimensional QR and DataMatrix. Commerce simply gets a new dimension and more benefits for consumers and businesses.

Find out more

Toolkit for brand owners

Step-by-step guides with videos, checklists and other resources to get started with GS1 standards and services.

Create a barcode

Follow the steps in the wizard to create common barcode types such as EAN-13, GS1-128 or ITF-14.

Create product information

As logged in to MyGS1, you can easily and quickly create product information that you connect to your GTIN.

More how-to guides

What’s on in your industry?

Read about initiatives and cases from the retail industry.

Press releaseInter IKEA Group Joins Global GS1 Management Board to Drive Product Data Standards and Traceability

GS1 Sweden welcomes Inter IKEA Group’s election to the global GS1 Management Board, a significant step in advancing standardisation and supply chain transparency.

BlogStreamline your business with RFID

Explore the benefits of Radio Frequency Identification (RFID) and GS1 standards, and gain practical tips for successful implementation.

BlogTraceability data – the gold of digital supply chains

Discover how traceability data in the value chain can help organizations meet new sustainability requirements and ensure regulatory compliance.

Case StudyStadium streamlines inventory management with RFID

Stadium chose to implement GS1 RFID, which has streamlined inventory management, increased sales, inventory results and customer satisfaction.

Initiative2D in Retail

Retail is moving towards a global evolution from classic barcodes to 2D.

Case Study Axfood introduces CGI images

Read about how Axfood works with computer-generated images (CGI).