| ACTIVE_ENERGY_VITALITY_SUPPORT |
Active/Energy/Vitality support |
A product that supports an animal during active and everyday lifestyle. |
X |
| AGING |
Aging |
A product that is designed specifically for older/senior life stage. |
X |
| ALLERGY_RELIEF |
Allergy relief |
A product to support and help maintain normal histamine levels to reduce allergy symptoms. |
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| APPETITE_SUPPORT |
Appetite support |
A product that enhances palatability. |
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| ARTHRITIS |
Arthritis |
A product that supports joint health and movement to reduce symptoms of arthritis. |
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| BONE_DEVELOPMENT |
Bone development |
A product that supports growth of bones. |
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| BONE_HEALTH |
Bone health |
A product that supports maintenance of bones. |
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| BRAIN_DEVELOPMENT |
Brain development |
A product that supports brain of a growing pet. |
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| BRAIN_HEALTH |
Brain health |
A product that supports healthy brain function. |
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| CIRCULATORY_HEALTH |
Circulatory health |
A product that supports circulatory system. |
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| DANDER_REDUCTION |
Dander reduction |
A product for support in managing a dandruff skin condition. |
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| DENTAL_HEALTH |
Dental health |
A product that supports clean teeth and helps improve your animal's periodontal health. |
X |
| DIABETIC_SUPPORT |
Diabetic support |
A product that supports the nutritional needs of diabetic animals. |
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| DIGESTIVE_HEALTH |
Digestive health |
A product that supports the gastrointestinal tract. |
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| EAR_HEALTH |
Ear health |
A product that supports hearing or otic health. |
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| EYE_HEALTH |
Eye health |
A product that supports help support eye function and vision. |
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| FAECES_DEODORISATION |
Faeces deodorisation |
A product that has been designed to reduce or eliminate odours from animal faeces. |
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| FAECES_REDUCTION |
Faeces reduction |
A product that has been designed to reduce the amount or size of animal faeces. |
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| FRESH_BREATH |
Fresh breath |
A product that is designed to reduces smells from breath. |
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| GRASS_PROTECTION |
Grass protection |
A product which reduces the impact of animal waste on grass or lawns by reducing an animals pH waste levels. |
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| GROWTH_SUPPORT |
Growth support |
A product designed to support growth and development throughout the animal's early life. |
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| HAIRBALL_REDUCTION |
Hairball reduction |
A product that decreases number of hairballs. |
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| HEART_HEALTH |
Heart health |
A product that supports heart function. |
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| HIP_JOINT_HEALTH |
Hip/Joint health |
A product that helps maintain optimal joint function, support cartilage production and protect existing cartilage from breaking down. |
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| HOLISTIC |
Holistic |
A product designed to support physical, emotional, social and over all well being of the animal. |
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| HORMONE_SUPPORT |
Hormone support |
A product designed to support healthy hormone levels. |
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| IMMUNE_SUPPORT |
Immune support |
A product that supports the immune system. |
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| INDOOR |
Indoor |
A product for animals living indoor that usually do not go outside and have limited access to exercise. |
X |
| ITCH_RELIEF |
Itch relief |
A product that reduces skin irritation. |
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| KIDNEY_HEALTH |
Kidney health |
A product that supports kidney/renal function. |
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| LIVER_HEALTH |
Liver health |
A product that supports liver function. |
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| MILK_REPLACEMENT |
Milk replacement |
A product substitute for mother's milk. Doubles as a milk replacer for infants and complete nutritional supplement for pregnant, lactating and senior animals. |
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| MUSCLE_SUPPORT |
Muscle support |
A product that supports to improve muscle mass and function. |
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| NEUTERED_SPAYED |
Neutered or spayed |
A product for neutered or spayed animals. |
X |
| PAIN_RELIEF |
Pain relief |
A product to reduce pain for the animal. |
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| PREGNANCY_SUPPORT |
Pregnancy support |
A product to meet the unique needs of pregnant animals. |
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| RESPIRATORY_HEALTH |
Respiratory health |
A product that supports the respiratory system of the animal. |
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| SENSITIVE_SKIN |
Sensitive skin |
A product for animals with sensitive skin. |
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| SENSITIVE_STOMACH |
Sensitive stomach |
A product for animals with sensitive stomach. Gastrointestinal distress, mild upset of the digestive system, which can range from a gurgling gut and gas from the rear end right through to sickness and diarrhoea. |
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| SHEDDING_REDUCTION |
Shedding reduction |
A product that reduces the amount of shedding by the animal. |
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| SKIN_COAT_CARE |
Skin/Coat care |
A product that supports healthy skin and enhance or restore an animal's coat/fur or fur colour. |
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| STRESS_ANXIETY_REDUCTION_CALMING |
Stress/Anxiety reduction/Calming |
A product used to promote a positive emotional state/coping to reduce the effects of environmental stress, hyperactivity and anxiety. |
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| TRAINING_BEHAVIOUR |
Training/Behaviour |
A product used in teaching of a behaviour or action. |
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| URINARY_HEALTH |
Urinary health (UTH) |
A product that supports a lower urine pH and other urinary condition. Example: Feline lower urinary tract disease. |
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| VETERINARY_DIET |
Veterinary diet |
A product recommended or prescribed by a veterinarian that targets a specific animal health issue(s). |
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| VITAMIN_MINERAL_SUPPORT |
Vitamin/Mineral support |
A product designed to support and maintain healthy levels of vitamin and minerals. |
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| WEANING |
Weaning |
A product for a young animal transitioning from mother's milk to solid food. |
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| WEIGHT_MANAGEMENT |
Weight management |
A product designed to address weight control, loss or maintenance. |
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