{"id":15873,"date":"2026-02-23T13:02:30","date_gmt":"2026-02-23T11:02:30","guid":{"rendered":"https:\/\/gs1.se\/support\/why-do-i-need-a-microsoft-account-to-sign-in-to-your-services\/"},"modified":"2026-02-23T13:02:30","modified_gmt":"2026-02-23T11:02:30","slug":"why-do-i-need-a-microsoft-account-to-sign-in-to-your-services","status":"publish","type":"support","link":"https:\/\/gs1.se\/en\/support\/why-do-i-need-a-microsoft-account-to-sign-in-to-your-services\/","title":{"rendered":"Why do I need a Microsoft account to sign in to your services?"},"content":{"rendered":"<p>We use Microsoft for signing in because it is a proven, stable and secure platform from a well known company. Many Swedish companies use Microsoft\u2019s products, platforms and services.<\/p>\n<p><\/p>\n<p>When you sign in with Microsoft, you only need to sign in once for then seamless access to all your GS1 Sweden services. In addition, Microsoft manages your password, which provides greater security for you as a customer.<\/p>\n","protected":false},"featured_media":0,"template":"","support_categories":[215,214,214,215],"support_tags":[],"class_list":["post-15873","support","type-support","status-publish","hentry","support_categories-signing-in","support_categories-my-account"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why do I need a Microsoft account to sign in to your services? &#187; GS1 Sweden<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gs1.se\/en\/support\/why-do-i-need-a-microsoft-account-to-sign-in-to-your-services\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why do I need a Microsoft account to sign in to your services?\" \/>\n<meta property=\"og:description\" content=\"We use Microsoft for signing in because it is a proven, stable and secure platform from a well known company. 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