
{"id":12170,"date":"2020-10-28T08:06:00","date_gmt":"2020-10-28T06:06:00","guid":{"rendered":"https:\/\/gs1.se\/uncategorized\/how-your-product-gets-ready-for-amazon\/"},"modified":"2024-08-15T14:27:34","modified_gmt":"2024-08-15T12:27:34","slug":"get-ready-for-amazon","status":"publish","type":"post","link":"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/","title":{"rendered":"How your product gets ready for Amazon"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-1024x369.jpg\" alt=\"\" class=\"wp-image-12129\" width=\"1197\" height=\"431\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-1024x369.jpg 1024w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-300x108.jpg 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-1600x577.jpg 1600w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-768x277.jpg 768w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-1536x554.jpg 1536w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-2048x739.jpg 2048w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-640x231.jpg 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-blogg-bild-1280x462.jpg 1280w\" sizes=\"auto, (max-width: 1197px) 100vw, 1197px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-819x1024.jpg\" alt=\"\" class=\"wp-image-12125\" width=\"185\" height=\"231\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-819x1024.jpg 819w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-240x300.jpg 240w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-768x960.jpg 768w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-1229x1536.jpg 1229w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-1639x2048.jpg 1639w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-640x800.jpg 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-1024x1280.jpg 1024w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-1280x1600.jpg 1280w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13-1536x1920.jpg 1536w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/staffan-13.jpg 1890w\" sizes=\"auto, (max-width: 185px) 100vw, 185px\" \/><figcaption>Staffan Olsson<\/figcaption><\/figure><\/div>\n\n\n\n<p><strong>Amazon has now launched amazon.se and to become a seller on the marketplace your company needs to use <a href=\"https:\/\/gs1.se\/en\/gs1-standards\/\">GS1 standards.<\/a> <\/strong><\/p>\n\n\n\n<p>Your products need to be equipped with the right digital information and barcodes to be sold on this online giant. To get ready for Amazon, Staffan Olsson, who is responsible for <a href=\"https:\/\/gs1.se\/en\/your-industry\/marketplaces\/\">Marketplaces<\/a> at GS1 Sweden, will answer five questions about how to succeed with your product listing.<\/p>\n\n\n\n<p>You will find the answers to questions you may have about product identification. And you&#8217;ll learn how <a href=\"https:\/\/gs1.se\/en\/standards-and-services\/global-trade-item-number-gtin\/\">GS1 Trade Item Numbers (GTIN)<\/a> can help you boost sales on the marketplace.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-quick-q-a-are-you-ready-for-amazon\">Quick Q&amp;A &#8211; are you ready for Amazon?<\/h2>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-i-m-already-a-gs1-customer-what-do-i-need-to-do-next\"><strong>I&#8217;m already a GS1 customer, what do I need to do next?<\/strong><\/h4>\n\n\n\n<p>\u2013 If you already use GTINs for unique product identification, you are prepared for listing in Amazon&#8217;s product catalog. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-what-are-the-benefits-for-me-as-a-seller-who-uses-gs1-standards\"><strong><br>What are the benefits for me as a seller who uses GS1 standards<\/strong>?<\/h4>\n\n\n\n<p>\u2013 To begin with, GTINs increases the number of conversions\/purchases<strong> <\/strong>when the product gets better visibility. You also gain increased consumer trust since unique GTINs means that products can&#8217;t be confused. I am certain most of us have bought an item online that turned out to be for example the wrong product or the wrong size. GTINs also helps with searchability and exposure on the web such as price comparison sites and on Google Shopping. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-what-gs1-standards-does-amazon-require\"><strong>What GS1 standards does Amazon require?<\/strong><\/h4>\n\n\n\n<p>\u2013 Amazon requires you to use GS1 barcodes and GTINs to uniquely identify your products. The same requirements also apply to many other marketplaces. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-can-gs1-standards-help-boost-my-sales\"><strong>Can GS1 standards help boost my sales?<\/strong><\/h4>\n\n\n\n<p>\u2013 Yes! GTIN uniquely identifies your product among products in the world in the same way that an ID-card or passport can identify people. This allows consumers to be certain that they are clicking on the right product. GTINs also helps you appear in search results on price comparison sites and in Google Shopping ads. For you as a seller this means better customer satisfaction and more clicks on the buy button.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-i-m-not-a-gs1-customer-how-do-i-start\"><strong>I&#8217;m not a GS1 customer. How do I start?<\/strong><\/h4>\n\n\n\n<p>\u2013 You need to <a href=\"https:\/\/gs1.se\/en\/guides\/join-gs1-sweden\/\">join GS1<\/a> and then start assigning identification numbers (GTINs) and barcoding your products. You also need to start preparing your product images on time according to Amazon&#8217;s image requirements. We have created a step-by-step guide to help new sellers <a href=\"https:\/\/gs1.se\/en\/guides\/how-to-guides\/sell-products-on-amazon\/\">get their products ready for Amazon.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-s-on-in-a-near-future\">What&#8217;s on in a near future?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/08\/kort-illustration-salj-online2-1024x551.png\" alt=\"Ready for Amazon?\" class=\"wp-image-10144\" width=\"256\" height=\"138\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/08\/kort-illustration-salj-online2-1024x551.png 1024w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/08\/kort-illustration-salj-online2-300x161.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/08\/kort-illustration-salj-online2-768x413.png 768w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/08\/kort-illustration-salj-online2-640x345.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/08\/kort-illustration-salj-online2.png 1083w\" sizes=\"auto, (max-width: 256px) 100vw, 256px\" \/><\/figure><\/div>\n\n\n\n<p>At the international level, GS1 collaborates with several major marketplaces such as <a href=\"https:\/\/www.alibaba.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Alibaba,<\/a> <a href=\"https:\/\/www.ebay.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ebay,<\/a> <a href=\"https:\/\/www.google.com\/shopping\" target=\"_blank\" rel=\"noreferrer noopener\">Google Shopping,<\/a> <a href=\"https:\/\/www.amazon.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon<\/a> and a few more. The purpose of this global collaboration is to make it as easy and efficient as possible for GS1 users to reach out to as many channels as possible. <\/p>\n\n\n\n<p>The team here at GS1 Sweden will keep you in the loop on our web, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.linkedin.com\/company\/gs1-sweden\/\" target=\"_blank\">LinkedIn<\/a> and newsletters about ongoing initiatives and everything else you need to know to get ready for Amazon and other marketplaces. Stay tuned!<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n<p>[contact-form-7 id=&#8221;7740&#8243; title=&#8221;Nyhetsbrev en&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get answers to your questions about what GS1 standards are required to get your product ready for Amazon.<\/p>\n","protected":false},"author":2,"featured_media":12255,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"41157,18569,24014,18704,45470,53586","_relevanssi_noindex_reason":"","footnotes":""},"categories":[71],"tags":[117],"class_list":["post-12170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-blog-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How your product gets ready for Amazon &#187; GS1 Sweden<\/title>\n<meta name=\"description\" content=\"Amazon plans to launch amazon.se. Here we sort out questions about what GS1 standards are required to get your product ready for Amazon.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How your product gets ready for Amazon\" \/>\n<meta property=\"og:description\" content=\"Get answers to your questions about what GS1 standards are required to get your product ready for Amazon.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/\" \/>\n<meta property=\"og:site_name\" content=\"GS1 Sweden\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-28T06:06:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-15T12:27:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-bild-kort.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"620\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Josephine Wibeck\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Josephine Wibeck\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/\"},\"author\":{\"name\":\"Josephine Wibeck\",\"@id\":\"https:\/\/gs1.se\/en\/#\/schema\/person\/029994c1593d9fc53a8d4e20ff5ec3d7\"},\"headline\":\"How your product gets ready for Amazon\",\"datePublished\":\"2020-10-28T06:06:00+00:00\",\"dateModified\":\"2024-08-15T12:27:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/\"},\"wordCount\":504,\"publisher\":{\"@id\":\"https:\/\/gs1.se\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-bild-kort.jpg\",\"keywords\":[\"Blog\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/\",\"url\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/\",\"name\":\"How your product gets ready for Amazon &#187; GS1 Sweden\",\"isPartOf\":{\"@id\":\"https:\/\/gs1.se\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gs1.se\/en\/blog\/get-ready-for-amazon\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2020\/10\/amazon-bild-kort.jpg\",\"datePublished\":\"2020-10-28T06:06:00+00:00\",\"dateModified\":\"2024-08-15T12:27:34+00:00\",\"description\":\"Amazon plans to launch amazon.se. 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