
{"id":6207,"date":"2020-07-15T07:45:55","date_gmt":"2020-07-15T07:45:55","guid":{"rendered":"https:\/\/gs1.se\/about-us\/"},"modified":"2025-10-08T09:31:35","modified_gmt":"2025-10-08T07:31:35","slug":"about-us","status":"publish","type":"page","link":"https:\/\/gs1.se\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-a-global-business-language\">A global business language<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Clear communication between customers, suppliers and distributors is crucial for the efficiency of commerce. But if everyone has different processes and systems for communication, it will be difficult to share even the simplest information. A common language is needed, and this is where GS1 comes into the picture.<\/p>\n\n\n\n<p>Ever since 1974, when the first barcode was scanned in a grocery store, GS1 has been numbering the world with its unique standard system. Over 10 billion barcodes are now scanned every day &#8211; and businesses have a standardized business language to exchange information about products, deliveries and transactions.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n\n    <div data-provider=\"YouTube\" class=\"video-wrapper video-wrapper-YouTube h-100 w-100\" style=\"background: url(https:\/\/img.youtube.com\/vi\/kPR1bJvXRAA\/mqdefault.jpg) center center \/ cover no-repeat;\">\n        <div class=\"video-overlay position-absolute w-100 h-100 d-flex flex-column justify-content-center align-items-center\">\n            <div class=\"d-flex flex-column h-auto justify-content-center align-items-center p-3 inner\" style=\"background-color: rgba(240, 245, 250, 0.9); \">\n                <h4>Behind this, you&#8217;ll find a video<\/h4>  \n                <p class=\"mb-1 text-center gs1-smallest\">To display this content, you need to consent to non-essential cookies. You can withdraw your consent at any time by clicking Manage Cookies.<\/p>\n                \n                <button type=\"button\" class=\"btn btn-sm btn-primary\" data-toggle=\"modal\"\n  data-target=\"#cookieModal\">Manage Cookies<\/button>\n            <\/div>    \n        <\/div>\n        <iframe title=\"Det h\u00e4r \u00e4r GS1 Sweden\" width=\"500\" height=\"281\" data-src=\"https:\/\/www.youtube-nocookie.com\/embed\/kPR1bJvXRAA?feature=oembed\" class=\"youtube-iframe\"  frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n    <\/div>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-our-history\">Our history<\/h3>\n\n\n<section class=\"wrapper-carousel-bubbles position-relative\">\n\t<div class=\"wrapper-carousel\">\n\t\t<div class=\"carousel-bubbles\">\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19732x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19732x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19732x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19732x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19732x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19742x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19742x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19742x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19742x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19742x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19772x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19772x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19772x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19772x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19772x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19832x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19832x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19832x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19832x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19832x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19892x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19892x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19892x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19892x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19892x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19952x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19952x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19952x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19952x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19952x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19992x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19992x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19992x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19992x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/19992x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20002x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20002x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20002x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20002x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20002x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20022x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20022x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20022x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20022x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20022x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20032x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20032x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20032x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20032x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20032x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20042x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20042x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20042x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20042x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20042x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20052x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20052x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20052x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20052x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20052x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20062x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20062x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20062x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20062x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20062x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20102x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20102x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20102x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20102x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20102x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20132x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20132x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20132x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20132x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20132x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20142x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20142x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20142x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20142x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20142x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20162x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20162x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20162x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20162x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20162x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20182x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20182x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20182x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20182x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20182x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20192x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20192x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20192x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20192x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20192x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20202x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20202x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20202x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20202x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20202x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20212x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20212x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20212x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20212x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20212x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20222x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20222x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20222x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20222x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20222x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper \">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20232x-640x640.png\" class=\"\" alt=\"\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20232x-640x640.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20232x-300x300.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20232x-150x150.png 150w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2023\/03\/20232x.png 696w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"carousel-body\">\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1973<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>Den 3 april 1973 skapade branschledare inom den amerikanska dagligvarusektorn streckkoden \u2013 en innovation som har revolutionerat v\u00e5r moderna ekonomi och samh\u00e4lle.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1974<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>Amerikanska Uniform Code Council (UCC) utses till administrat\u00f6r av den nya Universal Product Code (UPC) streckkoden.<br \/>\nDen 26 juni 1974 \u2013 i en Marsh supermarket i Ohio \u2013 blir ett paket Wrigleys tuggummi den f\u00f6rsta produkten i v\u00e4rlden som skannas med en streckkod.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1977<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>European Article Numbering Association \u00e4r etablerad som en internationell icke-vinstdrivande standardiseringsorganisation i Bryssel, Belgien. Den nya EAN-streckkoden \u00e4r helt kompatibel med UPC-streckkoden i USA.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1983<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>Traditionella streckkoder ut\u00f6kas och anv\u00e4nds utanf\u00f6r kassadiskarna f\u00f6r flerf\u00f6rpackningar, pallar och kartonger.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1989<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 publicerar sin f\u00f6rsta internationella standard f\u00f6r elektroniskt datautbyte, Electronic Data Interchange (EDI), vilket skapar ett effektivt, s\u00e4kert och automatiserat s\u00e4tt f\u00f6r handelspartner att s\u00f6ml\u00f6st utbyta information och kommunicera med varandra.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1995<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 expanderar till h\u00e4lso- och sjukv\u00e5rdssektorn och implementerar standarder f\u00f6r att \u00f6ka patients\u00e4kerheten, \u00f6ka effektiviteten i leveranskedjan och f\u00f6rb\u00e4ttra identifieringen och sp\u00e5rbarheten av medicintekniska produkter.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>1999<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>Specifikationerna f\u00f6r GS1 DataBar \u00e4r godk\u00e4nda. Dessa utrymmesreducerade och staplade streckkoder kan identifiera sm\u00e5 f\u00f6rem\u00e5l som smycken och f\u00e4rska livsmedel &#8211; och b\u00e4ra mer information \u00e4n traditionella streckkoder.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2000<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>I b\u00f6rjan av det nya millenniet finns GS1 i 90 l\u00e4nder.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2002<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1:s Global Standards Management Process (GSMP) lanseras, vilket ger en neutral milj\u00f6 f\u00f6r industrin att diskutera gemensamma aff\u00e4rsutmaningar och etablera nya standardbaserade l\u00f6sningar f\u00f6r sina f\u00f6retag.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2003<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>EPCglobal, Inc. bildas f\u00f6r att f\u00f6rnya och utveckla standarder f\u00f6r Electronic Product Code (EPC) och f\u00f6r att st\u00f6dja anv\u00e4ndningen av Radio Frequency Identification (RFID), vilket i slut\u00e4ndan f\u00f6rb\u00e4ttrar lagerkontroll och \u00f6kar v\u00e4rdekedjans transparens.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2004<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 DataMatrix is approved and is the first two-dimensional barcode adopted by GS1.<br \/>\nGS1 Global Data Synchronization Network (GS1 GDSN\u00ae) is launched. This product data network allows any company, anywhere, to seamlessly share high-quality product information.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2005<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>UCC and EAN merge to create a single international organization with 101 national GS1 offices.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2006<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 launches the first global traceability standard, paving the way for improved interoperability and transparency in the value chain.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2010<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>As e-commerce grows, GS1 is entering the business-to-consumer (B2C) world and exploring standards to give consumers direct access to product information via their mobile devices.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2013<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 is authorized by the U.S. Food &amp; Drug Administration (U.S. FDA) as the issuing agency for the Unique Device Identifier (UDI) used to globally and uniquely identify medical devices.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2014<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 is building a new global strategy to respond to the demands of digital omni-channel commerce, including ratification of their first &#8216;digital&#8217; standard.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2016<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>The BBC names the GS1 barcode as one of &#8220;the 50 things that created the world economy&#8221;.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2018<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 is expanding into the financial sector as an accredited issuer of Legal Entity Identifiers (LEIs), codes that uniquely identify companies involved in financial transactions.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2019<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>The GS1 Registry Platform (GRP) is established as a trusted source for GS1 Company Prefix (GCP), Global Trade Item Number (GTIN) or barcode number and GS1 Global Location Number (GLN). Verified by GS1 enables users to leverage the platform: brand owners can share basic data about their products and retailers and marketplaces can verify the identity of the products they sell.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2020<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>The GS1 Digital Link standard uses QR codes to help consumers access large amounts of brand-approved data on the web, including product information, promotions, ingredients, recipes and more.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2021<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 is supporting the industry with an ambition to read two-dimensional barcodes &#8211; QR codes and GS1 DataMatrix barcodes &#8211; at points of sale around the world by the end of 2027.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2022<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>A joint report by the World Trade Organization (WTO) and the World Economic Forum (WEF) describes the power of GS1 product and location identification to make cross-border trade more efficient, inclusive and sustainable.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"wrapper wrapper-body\">\n\t\t\t\t\t<h3>2023<\/h3>\n\t\t\t\t\t<p>\n\t\t\t\t\t\t<p>GS1 celebrates the 50th anniversary of the barcode together with 116 GS1 National Offices. More than 1 billion products now have GS1 barcodes that are scanned 10 billion times every day around the world.<\/p>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"wrapper-buttons\">\n\t\t\t<button type=\"button\" class=\"slick-prev\"><\/button>\n\t\t\t<button type=\"button\" class=\"slick-next\"><\/button>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Connects physical and digital<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1110\" height=\"700\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/consumer-to-blue.png\" alt=\"\" class=\"wp-image-25656\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/consumer-to-blue.png 1110w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/consumer-to-blue-300x189.png 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/consumer-to-blue-768x484.png 768w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/consumer-to-blue-640x404.png 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/consumer-to-blue-1024x646.png 1024w\" sizes=\"auto, (max-width: 1110px) 100vw, 1110px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Standards and services from GS1 are today enablers for many <a href=\"https:\/\/gs1.se\/en\/your-industry\/\">industries<\/a> that want to tell the digital story of their physical goods flows.  <\/p>\n\n\n\n<p>Consumers, patients, business partners and government agencies are demanding more and better product data than ever before. And to avoid complex and costly processes, companies use GS1 standards for data exchange.  <\/p>\n\n\n\n<p>When it becomes possible to identify, describe and track products, goods and locations across the world &#8211; and create a digital product that matches the physical one, businesses get a boost in their digital transformation.  <\/p>\n<\/div>\n<\/div>\n\n\n<section class=\"section-text-graphics full-width pt-6  layer-0 position-relative bg-cover gs1-background-color-ui-2\">\n  <div class=\"container\">\n  <div class=\"row\">\n    <div class=\"col-12\">\n      <h2>Benefits for your business<\/h2>          <\/div>\n  <\/div>\n    <div class=\"row mt-4\">\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"120\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_speed_rgb_2020-11-12.svg\" class=\"h-72px mb-3\" alt=\"2d-koder-inom-retail ger b\u00e4ttre f\u00f6rpackningar\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">More efficient logistics<\/h6>\n            <div class=\"gs1-small\"> <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"120\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_right_location_rgb_2020-11-12.svg\" class=\"h-72px mb-3\" alt=\"2d codes in retail - provides better traceability\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Accurate deliveries<\/h6>\n            <div class=\"gs1-small\"> <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"120\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_right_medication_rgb_2020-11-12.svg\" class=\"h-72px mb-3\" alt=\"S\u00e4kerhet\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Improving patient safety<\/h6>\n            <div class=\"gs1-small\"> <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n    \n  <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"section-text-graphics full-width  pb-6 layer-0 position-relative bg-cover gs1-background-color-ui-2\">\n  <div class=\"container\">\n  <div class=\"row\">\n    <div class=\"col-12\">\n                <\/div>\n  <\/div>\n    <div class=\"row mt-4\">\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"120\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_right_information_rgb_2020-11-12-1.svg\" class=\"h-72px mb-3\" alt=\"Produktinformation\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Reliable product information<\/h6>\n            <div class=\"gs1-small\"> <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"84\" height=\"89\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2022\/10\/gs1_traceable_rgb_2021-05-07_traceable-3.svg\" class=\"h-72px mb-3\" alt=\"Sp\u00e5rbarhet\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Traceability and sustainability<\/h6>\n            <div class=\"gs1-small\"> <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"120\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_efficiency_rgb_2020-11-12.svg\" class=\"h-72px mb-3\" alt=\"\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Reduced costs<\/h6>\n            <div class=\"gs1-small\"> <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n    \n  <\/div>\n  <\/div>\n<\/section>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-standards-for-the-future\">Standards for the future<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1110\" height=\"700\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/efficiency-to-blue.jpg\" alt=\"GS1 gears\" class=\"wp-image-25658\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/efficiency-to-blue.jpg 1110w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/efficiency-to-blue-300x189.jpg 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/efficiency-to-blue-768x484.jpg 768w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/efficiency-to-blue-640x404.jpg 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/efficiency-to-blue-1024x646.jpg 1024w\" sizes=\"auto, (max-width: 1110px) 100vw, 1110px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>GS1 standards create the opportunity for companies of all sizes to <a href=\"https:\/\/gs1.se\/en\/identify\/\">identify,<\/a> <a href=\"https:\/\/gs1.se\/en\/capture\/\">capture<\/a> and <a href=\"https:\/\/gs1.se\/en\/share\/\">share<\/a> unique information, across the entire supply chain. <\/p>\n\n\n\n<p>In a rapidly changing world, we adapt to new technologies and increased glottalization. Our standards are constantly evolving to meet increased demands for <a href=\"https:\/\/gs1.se\/en\/standards-and-services\/traceability\/\">traceability,<\/a>sustainability and consumer safety. <\/p>\n\n\n\n<p>In a circular economy, data should be structured and shared through global and open standards. GS1 works with governments, organizations and industries to support the UN <a href=\"https:\/\/www.un.org\/sustainabledevelopment\/sustainable-development-goals\/\" target=\"_blank\" rel=\"noreferrer noopener\">Global Goals<\/a> through the adoption of GS1 standards.<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-users-drive-development\">Users drive development<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Development and maintenance of standards, solutions and services is done together with our customers in GS1 Sweden&#8217;s <a href=\"https:\/\/gs1.se\/en\/about-us\/user-groups\/\">user groups<\/a>.  <\/p>\n\n\n\n<p>Here, users make suggestions for the development of existing standards to increase efficiency in the supply chain. And also proposals for new standards.<\/p>\n\n\n\n<p>User groups are involved in influencing standards and processes at both local and global levels. Different business partners are represented in the groups and this results in a consensus, which in turn improves efficiency for several industries.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1110\" height=\"700\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/collaboration-to-blue.jpg\" alt=\"\" class=\"wp-image-25654\" srcset=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/collaboration-to-blue.jpg 1110w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/collaboration-to-blue-300x189.jpg 300w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/collaboration-to-blue-768x484.jpg 768w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/collaboration-to-blue-640x404.jpg 640w, https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/collaboration-to-blue-1024x646.jpg 1024w\" sizes=\"auto, (max-width: 1110px) 100vw, 1110px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n<section class=\"section-text-graphics full-width pt-6 pb-6 layer-0 position-relative bg-cover gs1-background-color-ui-2\">\n  <div class=\"container\">\n  <div class=\"row\">\n    <div class=\"col-12\">\n      <h2>This is who we are<\/h2>      <p><p>GS1 is a global organization and GS1 Sweden is one of 120 member countries. We offer a common digital language for businesses through unique identification, accurate labeling and automatic data sharing for products, locations and other physical objects. Companies can use GS1 to improve efficiency, security, sustainability and traceability.<\/p>\n<\/p>    <\/div>\n  <\/div>\n    <div class=\"row mt-4\">\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_best_behaviours_rgb_2021-07-08.svg\" class=\"h-72px mb-3\" alt=\"\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Neutral and not-for-profit<\/h6>\n            <div class=\"gs1-small\">GS1 \u00e4r branschneutrala och eventuella vinster \u00e5terinvesteras i verksamheten. <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_purpose_and_beliefs_rgb_2021-07-08.svg\" class=\"h-72px mb-3\" alt=\"\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">User-controlled<\/h6>\n            <div class=\"gs1-small\">Standardutveckling sker tillsammans med v\u00e5ra kunder i anv\u00e4ndargrupper. <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n                <div class=\"col-12 col-md-6 col-lg d-flex flex-column\">\n        <div class=\"row\">\n          <div class=\"col-12\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/gs1.se\/wp-content\/uploads\/sites\/2\/2021\/12\/gs1_structured_dialogue_rgb_2021-07-08.svg\" class=\"h-72px mb-3\" alt=\"\" \/>          <\/div>\n          <div class=\"col-12\">\n            <h6 class=\"text-secondary\">Open and collaborative<\/h6>\n            <div class=\"gs1-small\">GS1-standarder utvecklas i samverkan och \u00e4r \u00f6ppna och inkluderande f\u00f6r alla f\u00f6retag. <\/div>\n          <\/div>\n        <\/div>\n              <\/div>\n    \n  <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"section-benefits-list-group test-1- full-width pb-6  layer-0 position-relative gs1-background-color-ui-2\">\n    <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col-12\">\n        <h3>GS1 Sweden<\/h3>        <p><p><!-- wp:paragraph --><\/p>\n<p><a href=\"http:\/\/gs1.se\/\" target=\"_blank\" rel=\"noreferrer noopener\">GS1 Sweden AB<\/a> is equally owned by the industry organizations <a href=\"https:\/\/www.dlf.se\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dagligvaruleverant\u00f6rerna (DLF)<\/a> and <a href=\"https:\/\/www.svenskdagligvaruhandel.se\/\" target=\"_blank\" rel=\"noreferrer noopener\">Svensk Dagligvaruhandel (SvDH<\/a>). GS1 Sweden was previously called <a href=\"https:\/\/sv.wikipedia.org\/wiki\/European_Article_Number\" target=\"_blank\" rel=\"noreferrer noopener\">EAN<\/a> Sweden.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<\/p>      <\/div>\n      <div class=\"col-12\">\n        <ul class=\"columns-lg-2 m-0 mt-4 p-0\">\n                      <li class=\"list-group-item border-0 p-0 bg-transparent\">\n              <div class=\"clearfix\">\n              <div class=\"float-left pt-1 gs1-color-blue\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" fill=\"currentColor\" class=\"bi bi-arrow-right-circle-fill d-block\" viewBox=\"0 0 16 16\">\n  <path d=\"M8 0a8 8 0 1 1 0 16A8 8 0 0 1 8 0zM4.5 7.5a.5.5 0 0 0 0 1h5.793l-2.147 2.146a.5.5 0 0 0 .708.708l3-3a.5.5 0 0 0 0-.708l-3-3a.5.5 0 1 0-.708.708L10.293 7.5H4.5z\"\/>\n<\/svg><\/div><div class=\"ml-4\"><p><a href=\"https:\/\/gs1.se\/en\/about-us\/owner-and-board-of-directors\/\"><a href=\"https:\/\/gs1.se\/en\/about-us\/owner-and-board-of-directors\/\">Owners and Board of Directors<\/a><\/a><\/p>\n<\/div>\n              <\/div>\n            <\/li>\n                      <li class=\"list-group-item border-0 p-0 bg-transparent\">\n              <div class=\"clearfix\">\n              <div class=\"float-left pt-1 gs1-color-blue\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" fill=\"currentColor\" class=\"bi bi-arrow-right-circle-fill d-block\" viewBox=\"0 0 16 16\">\n  <path d=\"M8 0a8 8 0 1 1 0 16A8 8 0 0 1 8 0zM4.5 7.5a.5.5 0 0 0 0 1h5.793l-2.147 2.146a.5.5 0 0 0 .708.708l3-3a.5.5 0 0 0 0-.708l-3-3a.5.5 0 1 0-.708.708L10.293 7.5H4.5z\"\/>\n<\/svg><\/div><div class=\"ml-4\"><p><a href=\"https:\/\/gs1.se\/en\/about-us\/management-team\/\">Management Team<\/a><\/p>\n<\/div>\n              <\/div>\n            <\/li>\n                      <li class=\"list-group-item border-0 p-0 bg-transparent\">\n              <div class=\"clearfix\">\n              <div class=\"float-left pt-1 gs1-color-blue\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" fill=\"currentColor\" class=\"bi bi-arrow-right-circle-fill d-block\" viewBox=\"0 0 16 16\">\n  <path d=\"M8 0a8 8 0 1 1 0 16A8 8 0 0 1 8 0zM4.5 7.5a.5.5 0 0 0 0 1h5.793l-2.147 2.146a.5.5 0 0 0 .708.708l3-3a.5.5 0 0 0 0-.708l-3-3a.5.5 0 1 0-.708.708L10.293 7.5H4.5z\"\/>\n<\/svg><\/div><div class=\"ml-4\"><p><a href=\"https:\/\/gs1.se\/en\/about-us\/user-groups\/gs1-industry-council-for-groceries\/\"><a href=\"https:\/\/gs1.se\/en\/about-us\/user-groups\/gs1-industry-council-for-groceries\/\">GS1 Industry Council DVB<\/a><\/a><\/p>\n<\/div>\n              <\/div>\n            <\/li>\n                      <li class=\"list-group-item border-0 p-0 bg-transparent\">\n              <div class=\"clearfix\">\n              <div class=\"float-left pt-1 gs1-color-blue\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" fill=\"currentColor\" class=\"bi bi-arrow-right-circle-fill d-block\" viewBox=\"0 0 16 16\">\n  <path d=\"M8 0a8 8 0 1 1 0 16A8 8 0 0 1 8 0zM4.5 7.5a.5.5 0 0 0 0 1h5.793l-2.147 2.146a.5.5 0 0 0 .708.708l3-3a.5.5 0 0 0 0-.708l-3-3a.5.5 0 1 0-.708.708L10.293 7.5H4.5z\"\/>\n<\/svg><\/div><div class=\"ml-4\"><p><a href=\"https:\/\/gs1.se\/jobb\/\">Work with us<\/a><\/p>\n<\/div>\n              <\/div>\n            <\/li>\n                  <\/ul>\n      <\/div>\n    <\/div>\n  <\/div>\n\n<\/section>\n\n\n\n<div style=\"height:66px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>GS1 standards and services are today enablers for many industries that want to tell the digital story of their physical goods flows.  <\/p>\n","protected":false},"author":1,"featured_media":25657,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"11307,38923,13113,41189,41292,14222","_relevanssi_noindex_reason":"","footnotes":""},"tags":[],"class_list":["post-6207","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>About us &#187; 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